Nature and Significance of Management — Process, Levels, Functions and Coordination
Characteristics, Objectives and Importance
| Characteristic | What it means |
|---|---|
| Goal-oriented process | It exists to achieve definite goals — the basic reason for any organisation. |
| All-pervasive | Needed in every kind of organisation — business, school, hospital, government, club — and in every country. |
| Multidimensional | Three dimensions: management of work, of people (as individuals and as groups), and of operations (turning inputs into outputs). |
| Continuous | The functions are performed again and again; the process never stops. |
| Group activity | An organisation is people with different needs working towards a common goal. |
| Dynamic function | It adapts the organisation to a changing environment — and sometimes changes the environment too. |
| Intangible force | It cannot be seen, but its presence is felt in orderly work, targets met and satisfied employees. |
The objectives come in three groups. Organisational objectives are survival, profit and growth — in that logical order, since a firm must survive before it can profit and profit before it can grow. Social objectives are what the organisation owes society: quality products at reasonable prices, environment-friendly methods, employment including for disadvantaged sections, and facilities such as schools or health care for the community. Personal objectives are what the people inside it want: competitive pay, recognition, personal growth — and management must reconcile these with the organisation’s goals. The importance of management follows: it helps achieve group goals, increases efficiency, creates a dynamic organisation, helps achieve personal objectives, and contributes to the development of society.
Art, Science or Profession?
| Test | Features of the test | Verdict for management |
|---|---|---|
| Art | Existence of theoretical knowledge; personalised application; based on practice and creativity | Yes — a manager applies the same body of knowledge in a personal style, and gets better with practice. |
| Science | Systematised body of knowledge; principles based on experimentation; universal validity | An inexact science — it has systematic principles, but they deal with human behaviour, so results are not exactly repeatable. |
| Profession | Well-defined body of knowledge; restricted entry; professional association; ethical code of conduct; service motive | Not a full-fledged profession — anyone may be appointed a manager without a prescribed degree, and membership of a managers’ association is not compulsory. |
Levels, Functions and Coordination
| Level | Who | Main job |
|---|---|---|
| Top | Chairperson, CEO, managing director, president | Integrate the whole organisation; set overall objectives and strategy; responsible for the welfare and survival of the organisation and its relation with the environment. |
| Middle | Divisional and departmental heads — production manager, marketing manager | Interpret the policies of top management; ensure their department has the people and resources; assign duties; implement plans and cooperate with other departments. |
| Supervisory / operational | Foremen and supervisors | Oversee the workforce directly; maintain quality, minimise wastage, ensure safety; carry workers’ problems up to management. |
The functions are five, in a logical sequence: planning (deciding in advance what to do and how), organising (assigning duties, grouping tasks, establishing authority and allocating resources), staffing (finding the right people for the right jobs), directing (leading, motivating, communicating with and supervising people) and controlling (monitoring performance against the plan and correcting deviations). Coordination is not a sixth function. It is the force that synchronises all five and every department, so that individual efforts add up to one result — which is why it is called the essence of management. Its features: it integrates group efforts, ensures unity of action, is a continuous process, is all-pervasive, is the responsibility of all managers at every level, and is a deliberate function — even people who are willing to cooperate need it to be arranged for them.
Key takeaways
- Effectiveness is reaching the goal on time; efficiency is reaching it at least cost. A case can show one without the other, and management aims at both.
- Seven characteristics: goal-oriented, all-pervasive (every organisation), multidimensional (work, people, operations), continuous, group activity, dynamic, intangible.
- Objectives are organisational (survival, profit, growth), social (duties to society) and personal (needs of employees).
- Management is an art, an inexact science, and not a full-fledged profession — chiefly because entry is not restricted by a prescribed qualification.
- Top management sets direction, middle management interprets and implements, supervisory management oversees the workforce. Coordination is the essence of management, not a separate function, and it is deliberate.
Practice questions (8)
Attempt each one before opening the answer. Every explanation names the tempting wrong option as well as the right one, because that is where marks are lost.
In the definition of management, "effectiveness" refers to:
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Answer: C — Completing the task and reaching the goal on time
Effectiveness is about the end result — getting the right job done on time. Using the fewest resources and cutting costs below budget both describe efficiency, the other half of the definition, and confusing the two is exactly what the question is set to catch. Employee satisfaction is one of management’s personal objectives, not what effectiveness means.A study finds that the same management activities — planning, organising, controlling — are performed in a hospital, a university, a government department and a car factory, in India and abroad. Which characteristic of management does this show?
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Answer: A — All-pervasive
Management being found in every kind of organisation and every country is the all-pervasive characteristic. Multidimensional is the tempting distractor, but it describes what management covers inside one organisation — work, people and operations — not where it is found. Intangible means it cannot be seen, and dynamic means it adapts to a changing environment; neither is what the case describes.A builder hands over a housing project on the promised date, but only after hiring extra labour at short notice and buying cement at a premium, so the project costs 20% more than planned. The builder’s management was:
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Answer: D — Effective but not efficient
The project was delivered on the promised date, so the goal was met — that is effectiveness. It cost 20% more than planned because resources were bought in a hurry, so it was not efficient. "Efficient but not effective" reverses the two words, which is the usual slip. "Neither" ignores that the deadline was actually met, and "both" ignores the cost overrun.Management is NOT regarded as a full-fledged profession mainly because:
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Answer: B — Anyone can be a manager without a prescribed degree
A profession restricts entry through a prescribed qualification, as medicine and chartered accountancy do; management does not, so this is the clearest test it fails. It does have a systematic body of knowledge — that is why it is taught in colleges — so the claim that it has no such knowledge is false, and so is the claim that it cannot be taught. How a manager is paid is not one of the tests of a profession.Interpreting the policies framed by top management, assigning duties within a department and arranging the resources it needs is the job of:
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Answer: C — Middle management
Middle management is the link between the top and the operating level: it interprets top management’s policies, staffs and resources its department, and assigns duties. Top management and the board frame those policies rather than interpret them. Supervisory managers work directly with the workforce on the shop floor and do not organise a whole department.Coordination is described as the "essence of management" because:
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Answer: D — It runs through every function and level, unifying effort
Coordination runs through all five functions and all levels, binding separate efforts into one result, which is why it is the essence rather than a separate step. It is not the first function — planning is. It is the responsibility of every manager, not only the top. And it does not happen by itself: cooperation is willingness, while coordination is a deliberate arrangement, which is the trap in the claim that it happens automatically.A paper mill switches to a process that recycles its waste water, sets up a vocational training centre for women in nearby villages, and reserves jobs for persons with disabilities. Which objective of management is it pursuing?
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Answer: B — Social objective
Environment-friendly methods, employment for disadvantaged sections and facilities for the community are all listed under the social objective — what the organisation owes society. Personal objectives concern the needs of the organisation’s own employees, such as pay and recognition, so the training centre for village women does not fit there. Survival and growth are organisational objectives about the firm itself.A manager at a dairy plant is responsible for the process by which raw milk is pasteurised, packed and dispatched, and for reducing the time each batch takes. This is the dimension of management called:
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Answer: A — Management of operations
Turning inputs (raw milk) into outputs (packed milk) through a production process is the management of operations. Management of work is the close distractor, but it refers to deciding the work to be done in terms of the organisation’s goals — what the job is — rather than running the conversion process itself. Management of people concerns employees as individuals and groups, and the environment is not one of the three dimensions.